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What are innovation and/or newness viewed through the lens of operations management?

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Present a literature review that addresses the following:


1 .   What is innovation and or newness viewed through the lens of operations management? 

A literature review to address the question what is innovation and or newness? This must be undertaken through the lens of operations management. Innovation and newness can be a complex area of research, for this element we are concerned with students being able to locate the topic from an applied perspective, that is how do operations adopt or adapt to changes in their market place?


2 .   Undertake primary field research on a named operation to identify how they respond to innovation and or newness; how has this impacted operational activity.
From your primary research, conduct an analysis of your findings through the lens of theory and models from this module. The analysis should be supported by evidence. This requires you to provide substantial and substantiated references from both academic sources AND your primary research to inform the reader how the focus operation reacts to innovation/newness: whether this be seen as an opportunity or a threat; how these innovations are operationalized – impact/changes.

Present your findings in report format, applying appropriate sub-headings (divisions) within your analysis.

The theory presented should assist in (underpin) your understanding of the operational application of innovation/newness in a ‘real world’ operation.

Report Format: 

Title page – do not put your name on your work, University policy is blind marking.
Executive summary?
Contents list
Introduction
Terms of Reference – the task, verbatim
Literature review – ‘what is newness’?
Access statement, methodology
Findings, to be presented under sub-headings of your construct
Conclusions
Reference list – go to our library pages for the acceptable referencing style required
Appendices – evidence of primary research, see FAQ for guidance.
 

Word count includes the body of the work, i.e. not the title page, not the reference list, and not the appendices.

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