Outsourcing

Outsourcing has become common in the business world, particularly when an organization experiences large growth. Your organization is pondering whether or not it should establish an in-house advertising department or if it should outsource the advertising to another agency. Research what other organizations in similar circumstances have done to find the advantages and disadvantages of each. Based on your research and conclusions, offer recommendations to your management.

Format Guidelines:
Required Components (All pages are double spaced except cover letter page):
Cover page/Letter format* (in place of “cover page” in graphic below)
(page break)
Title page (pagination should start here)
(page break)
Summary (see rubric, one paragraph for each bullet)
(page break)
Table of Contents (one page)
(page break) 
[Your 6-10 pages of content should begin here in the body of your report:]
Introduction (see rubric for included components—include thesis statement)
*Discussion (The main body of your report) [Technical illustration component belongs IN the discussion section]
Conclusions/Recommendation (See rubric for what this should include)
*Technical Illustration (at least one, original, belongs within in the discussion area)
[Page breaks within the body are not necessary, but headings/subheadings are helpful]
(page break)
[End of 6-10 page content calculation]
Works Cited (separate page) [or reference list if using APA]
(page break)
Appendix (at least one item and be sure to refer to it in the body of your report.) Goes after Works Cited—on a new page.
View the grading rubric to see the particular elements in each component.