Healthcare Marketing

part 1.

In a 2 -3  page (500-750 word)  paper written in APA format and attached as a Microsoft Word document, please complete the following assignment:

Using your experience with healthcare, either from a client's or employee's perspective, create a healthcare marketing scenario. In this scenario, describe how you would integrate the 4 Ps of marketing. Include a discussion that describes the 4Ps and they relate to the health care organization in general. Remember to use APA for completing this paper including citations and reference page. You should include a minimum of 5 outside professional resources.

part 2. 

A major concern for many healthcare professionals is that marketing “creates” needs. Explain the complexity of this issue.

Must be two to three substantive paragraphs 250+ total words and include at least two APA-formatted citation/reference