ABC Consultancy

The only format I have may be to visit Boston Consulting Group site to give you a fair idea on how to come up with this
The new consultancy is called ABC consultants.
1. Project Overview: In three paragraphs describe the consultancy and its objectives. In another paragraph or two, offer any background information on the company that may be important for me to understand the project.

 this is working towards developing a business, not "just" a marketing or "just" a communication plan

Common element should include: 
•    Introduction/Overview of the project
•    Project organization (organization chart, or responsibility list)
•    Management and technical processes